Could “Productizing” Multifamily Development Help Solve the Housing Crisis?

Most Americans now acknowledge that the country’s housing shortage, and the lack of affordable housing specifically, is no longer just a challenge, but a massive crisis. Housing experts contend that the only way forward is to build our way out of the situation. But even that is difficult, given supply chain disruptions, labor shortages and the increased cost of materials.

Amid these conditions, Alfonso Medina, co-founder and CEO of Madelon Group, has no doubt that the only way to provide the necessary housing at an affordable price is to “productize” development by leveraging technology and using prefabricated and modular construction to streamline the process.

You can read the full article HERE.